Over the years the brand has constantly remained at the forefront of footwear innovations – DMX cushioning and the InstaPump Fury to name a couple – and now we’re being treated to the next evolution of underfoot cushioning. Based on Reebok's innovative zig-zag midsole from the early '00s, the revolutionary cushioning propels you forward with springy responsiveness. The Zig Kinetica Concept Type_1 feature 15 individual segments that make up the upper on each pair – layered atop each other for the final design. The marketing push was strong as the brand locked in athletes such as John Wall and Peyton Manning and public figures such as sports personality Erin Andrews and even the cast of the Jersey Shore. “It's certainly not an updated model, but I think it shares a lot of the thoughts and a lot of the research [of the original ZigTech]. You won’t notice this in pictures of videos, but there is nothing soft or cloth-like about the mesh. The case back reads "Love The Sea And The Earth.". The major element of the Kinetica is its three-part midsole consisting of FloatRide Fuel, Energy Shell, and the Energy Web. When you buy through links on our site, we may earn an affiliate commission. Designed to make the most of kinetic energy-return and push the limits of what’s possible, the all-new cushioning creation fuses together three main components – a Zig Energy Shell, Zig Energy Bands, and Floatride Fuel. “I remember [the ZigTech] the first time round. Its upper is composed of breathable mesh, and also features a band that can be adjusted by the wearer for customizable fit and styling purposes. Paley says that the three-piece unit gave designers and collaborators multiple options when it came to cosmetic treatments from the sole. By adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse. Terms & Conditions PEACEMINUSONE x Nike Air Force 1 "Para-Noise". The company has unveiled the Zig Kinetica Concept_Type 1, a sneaker designed for chill nights on the town to those consistently on the go. The futuristic lightweight silhouette features three different cushioning technologies: ZIG Energy Shell, ZIG … 2020 Hypebeast Limited. According to Ian Paley, Garbstore founder and also the architect of the Kinetica, “There were some construction challenges as allot of the shoe has no stitching, I really wanted the upper to appear machine like, aiding the sole unit achieve its purpose, creating that under the hood depth was the challenge and brief really that I set myself when looking at the upper.” The two upcoming colorways feature poignant color-blockings that emphasize the contrast in materials. Quite different from the avant garde vibe of the Concept Type_1. Reebok says the design of the Zig Kinetica is inspired by Kinetic Energy — hence the name — which kind of sounds like your usual marketing fluff. Now, the latest fruit of its creative labor is the brand-new Zig Kinetica system, which will debut on a silhouette dubbed the Zig Kinetica Concept Type 1. Looking for more Reebok news? All of this year's must-have video game-related offerings and more. The sliced midsole and cored-out outsole brings three cushioning technologies — Floatride Fuel, ZIG Energy Shell, and ZIG Energy Bands — together, providing comfort and support without sacrificing any style. Reebok is hoping to breathe some new life into the nostalgic technology with the introduction of the brand new Zig Kinetica Concept_Type 1, scheduled to debut at retailers in November. Chris West. Click the button below and wait for a message from our Facebook bot in Messenger. I remember thinking it was so odd, but sold everywhere, which made me not that interested in it. Learn more. Made in the USA, naturally water-repellent, and cozy as all get-out. The silhouette debuted on the runways of New York and Paris Fashion Week, thanks to brands like Cottweiler and Chromat, in an effort to show off the potential for the more lifestyle-friendly Kinetica. In this case, it’s you in those sneakers. Paley adds: “I tried to reflect this in the use of opposite gradients flowing from the back of the heel and through the float ride fuel in the sole unit, energy moving back and forth.”. … This Fall, Reebok is relaunching Zig in an entirely new form. Back in 2010, Reebok put a lot of promotional effort into its brand new performance running innovation, ZigTech. Reebok Zig Kinetica Concept_Type1 Review: Construction. Garbstore founder Ian Paley gave Reebok the helping hand to create the new Zig Kinetica Concept Type 1. All rights reserved, Reebok Reintroduces The Zig Sole With The Kinetica Concept_Type 1. Keep on reading, and we’ll break down how it all works…. Some liked the look, others not so much—but it certainly left a memorable impression. They are all from various times in Reebok's history. © 2020 Complex Media, Inc. All Rights Reserved. Now, the company has decided to bring an upgraded iteration the promising foam-based sole back this fall, adorning the bottom of the new Kinetica Concept_Type 1 sneaker. So is the Reebok Zig Kinetica Concept_Type1 the best performance sneakers out there? Check out the brand’s latest collaboration with Palace, the JK Workout Mid. The stripped-back upper was conceptualized by Ian Paley of Garbstore, and features a mix of mesh and synthetics plus a bold strap over the throat. Now, the latest fruit of its creative labor is the brand-new Zig Kinetica system, which will debut on a silhouette dubbed the Zig Kinetica Concept Type 1. Transparent locking units, speckled midsoles, and gradient patterns in various colors can all be expected. For its design, Paley made sure to reference shoes from across the Reebok archive. The West Coast icon has almost 30 albums under his belt. Reebok isn’t afraid to reimagine its classics. Harking back to Reebok’s zig-zag midsole from the early ’00s, the Zig Kinetica sole unit energises your every step with its Floatride Fuel foam cushioning. You can expect the Zig Kinetica to make its debut on November 8 via Reebok.com and select stockists. Teased on the runways throughout the year, the brand releases their latest innovative trainer. Oct 30, 2019. The design was first spotted during runway shows for Reebok partners Cottweiler, Angus Chiang, and Chromat. Reebok Zig Kinetica Concept Type 1 Release Date: … $180. Sharing just the name with the preceding generation of the cushion, the revamped Zig consists of three major parts: Floatride Fuel, Energy Shell, and Energy Web. Category: Gear. Reebok has always been a brand that likes to push the boundaries in terms of both design and technology, and the Zig Kinetica Concept Type 1 is a prime example of that. 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While it certainly conjures up the feeling of the original ZigTech, Paley feels it isn’t necessarily a direct sequel. The Reebok Zig Kinetica Concept_Type 1 will be available on November 8th, 2019 at select retailers and Reebok.com for $180. However, it’s what’s present on the bottom half that provides this new lifestyle design with its moniker. Keeping it compressed, a Zig Energy Shell surrounds the foam to improve stability and channel the energy-return into your next step. Our editorial content is not influenced by any commissions we receive. “The sole was super interesting because it has three completely separate elements to it,” says Paley. Reebok has never been one to shy away from pushing boundaries. 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